Mike Macgirvin
Diary and Other Rantings
   
Wednesday, Oct 08 2008, 07:09 am
Apr 27, 2002
I'd love to have daily sales records going back a year or

I'd love to have daily sales records going back a year or three before my tenure. It would provide a lot of interesting and useful data. But it only exists on paper - in boxes of collections of daily receipts. I can't really ask Tony to sort through it all and I certainly don't wish to either - and they're his records after all. But I did manage to get quarterly tax info going back a few years and it changed the whole landscape. My business projections are based on yearly numbers. From that I divided by four to get the expected quarter. But as I pointed out yesterday there are a lot of cyclical events which affect this industry. The school year is the most important. That's why April and November suck. They're in the middle of the semester. So I loaded everything up on a spreadsheet and nearly dropped my jaw. Thought I did about average. Nope. I blew the doors off Q1 going back three years - and that included the last year of the boom. Up about oh, 30 to 50 percent. Even if I adjust for my increased cost of repairs, it's still a hefty 30%+ average. Thanks, I needed that.

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Proper treatment will cure a cold in seven days, but left to itself,
a cold will hang on for a week.
-- Darrell Huff